IDC MarketScape: Worldwide SaaS and Cloud-Enabled Medium-Sized Business ERP Applications 2024 Vendor Assessment

Medium-sized businesses are akin to the middle children of the massive global business landscape. They are larger with more complex tech stacks, employees, and often geographic locations than their small business counterparts — but are not as sprawling and massive as their enterprise peers. They straddle the large middle ground, pulling similarities from both their small and large siblings. Many medium-sized businesses have grown rapidly over the past few years, moving from the small business sphere up to the midmarket.

As a result of that rapid growth, many medium-sized businesses don’t actually consider themselves “medium sized” but large and complex — at least compared with what they were a few short years ago. Many medium-sized businesses have been in business for more than a decade — 41% have been in business 10–20 years and 31% have been in business 20 years or more, according to IDCs 2023 Small and Medium Business Survey. And, as a result of their evolution, many are now seeking a robust cloud-based ERP system to provide a single source of data truth across their increased business units and departments that is also secure and accessible from anywhere and at any time by their dispersed employees.