Also likely is a poor customer experience with data being siloed and users unable to access the right information quickly. Murali notes that recruiting top IT talent is harder without automation, as modern professionals expect advanced tools, not older systems. As business innovation lags from all this, competitiveness goes down as well. In contrast, Murali says that within a year of implementing intelligent IT automation, organizations typically see measurable ROI and productivity gains. Costs drop as ticket volumes and manual labor hours decline, while customer experience improves through instant answers and personalized interactions that drive loyalty and revenue growth.