The State of Homegrown Auth Report 2025

This inaugural State of Homegrown Authentication report, sponsored by FusionAuth and Cloudelligent, is the first to dive into the tech stack of those building authentication themselves.

The Customer Identity and Access Market (CIAM) has historically ignored the practices of the teams building authentication on their own, leaving a scarcity of direct insight into peers’ challenges and successes.

First Name

Last Name

Phone Number

Job Title

Company Name

Country

Of the following, what's the biggest challenge with how your company currently manages customer authentication?

When are you looking to evaluate or update your authentication solution?

Which of the following does your company use for customer authentication?

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@FusionAuth

The State of Homegrown Auth Report 2025

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