Reaching 1,000 CISOs might sound like a challenge. But with the right strategy and channel mix, it’s a focused, high-impact approach to driving engagement and pipeline. CyberTheory has crafted the following roadmap to help you in your quest. Tactics span from those with very high engagement — face-to-face events, for example — to those with more top-of-funnel engagement but wider reach, such as digital media.