IT uses Jira Service Management for help desk requests, tool access, and device support. HR manages onboarding and employee lifecycle processes there. Office experience teams run facilities and in-office programs. Brand Studio tracks projects after moving off a more expensive project tool. Engineering and operations funnel bug intake and customer-facing issues through Jira Service Management and into Jira. Even customer operations uses a Jira Service Management project to route requests to the right operational and software teams.