Blue-collar & frontline jobs have a branding problem, especially among younger workers. Many young people associate “jobs” with making a quick buck in the summer and “careers” as exciting, long-term opportunities. They think frontline work is for people without college degrees, while careers offer advancement and continuous learning. (MRA)

Attracting talent is hard in part because there just aren’t as many workers as there used to be. The working age population in the U.S. is shrinking and baby boomers are retiring. Retaining workers is hard because demand for labor is soaring and supply is scarce, which means workers are far more likely to quit a job they don’t like. (Conference Board)