A bevy of feature updates for Atlassian’s cloud platform this week marked th culmination of years of integration work between its products and data sets, setting
the stage for knowledge management workflows that go far beyond its roots in IT.

A core group of four products — Jira; Confluence; asynchronous video communications acquisition Loom; and Rovo, a new AI-assisted search and automation tool — now form the “teamwork foundation” in the Atlassian cloud, according to execs during keynote presentations at this week’s Team ’24 conference. While Confluence, Loom and Rovo were positioned as equal pillars within the Atlassian cloud product line, Jira hogged the spotlight on the keynote stage Tuesday.

It subsumed the formerly separate Jira Work Management product to become a unified but customizable work management portal that users can tailor for individual teams from marketing and finance to software development and incident management.